Ideal Customer Profile
4-Week Testing Matrix - Find your $2k/mo sweet spot
4-Week Testing Matrix
Select a week to load the preset ICP. Track results in your scorecard to find the winner.
🎯 Track Your Scorecard:
• Leads found: ___• Response rate: ___%• Meetings: ___• Close rate: ___%
Basic Information
General ICP settings
Use this profile for lead finding
Industries
Target industries to focus on
Legal Services
Estate Planning
Probate Law
Trust Administration
Target Roles
Job titles to target
Attorney
Estate Attorney
Probate Lawyer
Partner
Founding Attorney
Solo Practitioner
Locations
Geographic focus areas
US
Keywords
Search terms to find relevant leads
estate planning
probate
trust administration
wills
trusts
estate attorney
wealth transfer
Exclude Patterns
Terms to filter out (anti-patterns)
personal injury
criminal defense
family law
immigration
corporate law
litigation
bankruptcy